One post tagged with "coffeeshop"

Imagine you designed and manage the website for a small business, and your job is now to improve sales on that site. How do you improve your website's conversion rate or the percentage of people who actually end up buying something? A quick search will lead you down the rabbit hole of conversion rate optimization (CRO). You'll learn about A/B testing, experimentation, and hundreds of tools you can buy to simplify this daunting process. Unfortunately, most of these tools won't work for businesses with fewer than 100,000 visitors per month. What should you do?

Read on to find out how Topeca Coffee Roasters doubled their small eCommerce website's conversion rates.